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Selected results

Results from building the
growth operating system.

Enterprise and founder work with ownership, evidence limits, and the employment relationship stated plainly. Each case preserves the context behind the numbers.

$30M+NRG internal program-reported impact (2025)Historical in-house NRG Energy experiment readouts
20 → 100+NRG annual experiment velocityAnnual NRG Energy program velocity
$1B+SVB pipeline supportedIn-house analytics leadership at Silicon Valley Bank

In-house leadership · NRG Energy

An experimentation system tied to internal program-reported impact

Standardized intake, prioritization, statistical rules, QA, and executive reporting across a multi-brand enterprise portfolio.

  • Scaled annual experiment velocity from roughly 20 to more than 100.
  • Internal 2025 NRG program reporting recorded more than $30M in portfolio impact.
  • Standardized prioritization, statistical rules, QA, and executive reporting.
Read the NRG case study

In-house leadership · Silicon Valley Bank

End-to-end growth measurement for Startup Banking

Connected acquisition, product usage, CRM activity, and funded-account outcomes so leaders could allocate investment with stronger evidence.

  • Built end-to-end acquisition and funded-account measurement for Startup Banking.
  • Supported growth activity connected to more than $1B in pipeline.
  • Designed controlled geo measurement for offline-to-online investment decisions.
Read the SVB case study

Founder and product leadership · Jobsolv

Validated the service before directing the software build.

Jobsolv began as a hands-on service before becoming software. I owned product direction, requirements, growth, and delivery across a distributed roster while preserving the difference between first-party operating records and founder-reported snapshots.

  • Approximately $58K+ earned during the service-validation phase.
  • Directed a 27-person roster, with up to 22 active in a week.
  • July 2026 founder snapshot reported 35K+ users and $0 current paid acquisition.
Read the Jobsolv case study
Selected artifacts

See the campaign, experience, and follow-through together.

Strategy is easier to evaluate when the actual work is visible. These public artifacts show how one Startup Banking initiative connected media, landing-page experience, and lifecycle follow-through.

Read the full Startup Banking case study →

Hiring case · Real problem, synthetic reconstruction

Which accounts deserve attention first—and how should coverage be tested?

A public reconstruction of a real SVB hiring prompt. I show how I moved from descriptive portfolio views to a capacity-aware prioritization system and a proposed test that would not invent impact.

  • Every displayed data point is synthetic.
  • The operating system was proposed, not deployed or measured.
  • SVB is context—not a claimed client result or endorsement.
Read the sales operations case study

Founder work

Applied experimentation under founder constraints

Built and grew products with organic acquisition, rapid learning loops, and direct accountability for delivery.

The venture portfolio is separated from enterprise employment outcomes so the evidence stays legible and each claim keeps its original context.

Explore selected ventures
Former teammate on business impact
“Atticus is a vault of knowledge and is a natural born problem solver who has played a mission critical role in supporting the success of the Startup Banking segment at SVB, as well as the commercial bank’s analytics pod.”

Alyson Martin Daniel· Marketing Strategy | Innovation | CX | Data-Driven Relationships

Former teammate at SVB

View LinkedIn source
Your decision

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