Documentation Articles — Atticus Li

Atticus Li

Blog · Tag

Documentation

Articles exploring documentation through the lens of behavioral science and experimentation. Practical frameworks for growth leaders who measure in revenue, not vanity metrics.

2 articles

experimentation Apr 20, 2026 7 min read

A/B Testing Documentation Framework: Templates, Metadata Standards, and the Hypothesis Reuse Rate

The point of documenting experiments isn't to record what happened. It's to make the next similar hypothesis sharper. The Hypothesis Reuse Rate measures whether you're pulling that off.

Read Article
→ 

experimentation Apr 20, 2026 7 min read

How to Prevent Institutional Knowledge Loss in Your A/B Testing Program: The Tribal Dependency Index

The worst habit that kills institutional memory isn't forgetting to document. It's letting directional reads get filed as wins. The Tribal Dependency Index measures how fragile your program is.

Read Article
→ 

The PRISM Method → CRO Services → Case Studies →